Website Migration Cost in 2026: What Moving Your Site Really Costs

Last updated: 29 October 2026

A website migration costs anything from your own time to tens of thousands of dollars. Clutch says most web design projects it reviews cost under $10,000, with agencies charging $100 to $149 an hour. A site of up to about 25 pages can move to Framer for a fixed $1,999 in 14 days on my redesign sprint, plus the new platform's plan, which for Framer Pro was $360 a year when billed yearly.

The price of a migration is decided less by the destination than by what the old platform lets you take with you, how many URLs need redirecting, and how much of the site is redesigned along the way. This guide goes through each one, with prices checked on 28 and 29 October 2026.

Website migration cost at a glance

Who does it	Price	What to expect
You	Your time, plus the new plan	Cheapest in cash, riskiest for rankings if redirects are missed
Marketplace freelancer	$15 to $30 an hour on Upwork	The total depends on hours nobody can promise up front
Web design agency	$100 to $149 an hour for agencies Clutch shortlists	Clutch's average web design project is about $38,000 over seven months
A fixed-price migration	$1,999 once, 14 days	Up to about 25 pages, every page redesigned, every old URL redirected

Sources: Clutch's web design pricing guide, updated 21 September 2026, and Upwork's web designer cost page, both read on 28 October 2026. Agency figures cover full web design projects, not only migrations.

What decides the price

1. What the old platform lets you export

This is the factor people underestimate. Anything that exports can be imported; anything that does not has to be rebuilt or copied by hand.

Moving from	What exports	Effect on cost
WordPress	Most content, as a WXR (XML) file: posts, pages, custom post types, categories and tags	Lowest: posts import in bulk once converted and cleaned
Webflow	CMS collections, as CSV, one at a time	Low for content; pages are rebuilt
Squarespace	Part of the site, as a WordPress-format XML file: layout pages, one blog and basic blocks	Higher: store, portfolio and other page types are rebuilt
Wix	CMS collections as CSV; Wix says sites cannot be transferred and blog posts cannot be exported	Highest for blogs: posts are copied across one by one

No platform exports its designs, so every page is rebuilt on the new one. Details for each move are on the migrations page.

2. The number of URLs

Every URL needs a decision: keep, redirect or drop. A small brochure site needs few decisions; a site with years of blog posts, tags and dated archives needs many. Pattern rules help: on Framer Pro, one wildcard rule can redirect a whole folder. Framer's plugin reference names a maximum of 2,500 redirects, which very large sites need to plan around.

3. Like-for-like or a redesign

Copying a design pixel for pixel is rarely cheaper than redesigning it, because the pages are rebuilt either way. Most teams use the move to fix what was wrong with the old site, which changes the cost far less than people expect.

4. Content volume

Posts import in bulk from WordPress but are copied one by one from Wix, so the same blog can cost very different amounts to move. Count the posts, products and CMS items before asking for a quote.

5. Forms, integrations and tracking

Every form, booking widget, chat tool, CRM connection and analytics tag has to be found, rebuilt or reconnected, and tested.

6. How much traffic is at stake

A site with years of search traffic deserves more checking: a full URL inventory from analytics and Search Console, and testing of every redirect on the live domain. That care is where the money should go.

The running costs after the move

A migration is a one-off cost, but the new platform is a monthly one. Billed yearly, as checked on 28 and 29 October 2026:

Platform	Plan most moved sites need	Per month
Framer	Pro (redirects need Pro; Basic has none)	$30
Webflow	Premium (the CMS)	$25, plus workspace and seats
Squarespace	Basic, Core or Advanced	$12 to $25
Wix	Light, Core or Business (US)	$17 to $39

Monthly billing costs more on every platform. For the full picture, see Framer pricing explained and Webflow pricing and cost of ownership.

Costs people forget

• Paying for both platforms for a while. Keep the old plan until every redirect has been tested on the live domain.
• The right plan on the new platform. On Framer, a migration needs Pro because Framer's own guide says Basic has no site redirects.
• Re-uploading media, with alt text, and replacing files that other sites link to.
• Editor seats on the new platform for everyone who edits today.
• Rewriting content that no longer fits, which is a writing job, not a migration one.
• Lost traffic from missed redirects. The most expensive mistake, and the one a written redirect map prevents.

What doing it yourself really costs

A do-it-yourself move costs the new plan in cash and a lot of hours in work. The tasks that take the time:

1. Listing every URL from the sitemap, analytics, Search Console and the CMS.
2. Rebuilding every page template on the new platform.
3. Exporting, cleaning and importing the content, and re-uploading media.
4. Writing and ordering the redirect rules.
5. Recreating titles, descriptions and forms.
6. Testing every old URL, then switching the domain and watching Search Console.

The redirect map guide and the step-by-step migration guide cover the method.

What happens to rankings, and what that costs

Google's site move guide says to expect temporary fluctuation during a move, and that most pages of a small or medium site move within a few weeks. Rankings are lost when URLs break, not because a site moved. That is why every URL decision, and every redirect test, is worth paying for.

My fixed-price migration

I move WordPress, Webflow, Squarespace and Wix sites to Framer on my website redesign sprint:

• $1,999 fixed, 14 days, for a site of up to about 25 pages
• Every page redesigned and rebuilt in Framer, with content moved into the Framer CMS
• Every old URL mapped before design work starts, and redirected
• The old site live until you approve the new one, and 30 days of support after launch

Larger sites, big stores and sites built around member logins are quoted separately.

How to get a quote you can compare

Send any migration quote the same facts:

• The platform you are on, and the one you want
• The number of pages, and the number of posts or CMS items
• Every form, integration and tracking tool in use
• Whether you want a redesign or the same design
• Your languages, and whether you sell online

Then check that each quote includes the URL inventory, the redirects, testing on the live domain and support after launch. A cheaper quote without them is not cheaper.