Framer & Web
Landing Page
A focused page designed to drive a single action.
A landing page is a standalone page built around one goal — capturing a signup, booking a demo, or selling a product. Unlike a homepage, it strips away distractions to guide visitors toward a single conversion.
Effective landing pages lead with a clear value proposition, back it with proof, and present one obvious call to action, all reinforced by strong visual hierarchy.
Related terms
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