21 Amazing UI/UX Design Examples to Inspire Your Creativity

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21 Amazing UI/UX Design Examples to Inspire Your Creativity

Are you fascinated by the world of UI/UX design? Whether you're just starting out or looking for fresh inspiration, this article will showcase 21 incredible UI/UX design examples to spark your creativity. These examples are drawn from popular SaaS tools, B2B and B2C websites, and mobile apps, each highlighting unique elements that contribute to a seamless user experience. Let's dive in and explore the fascinating world of UI/UX design!

In a nutshell, a good UX design is easy to use, helps users complete tasks effortlessly, has an appealing visual design, and is accessible to all. In this article, we'll explore a variety of UI/UX design examples that demonstrate these principles in action. We'll showcase some inspiring B2B SaaS UX designs, B2C UX designs, and mobile apps UX designs.

Understanding UI vs UX Design

Before we delve into the examples, let's clarify the difference between UI and UX design.

- UI (User Interface)

Focuses on the design of complete interfaces that enable users to interact with a product. This includes elements such as buttons, icons, and menus.

- UX (User Experience)

Encompasses the overall experience of a user's interaction with a product. It goes beyond UI design, considering factors like usability, accessibility, performance, and user satisfaction. Both UI and UX design contribute to the overall product experience.

This includes elements like buttons, icons, and menus. On the other hand, UX, or User Experience, encompasses the overall experience of a user's interaction with a product. It goes beyond the UI design and takes into account factors like usability, accessibility, performance, and user satisfaction. Both UI and UX design contribute to the overall product experience.

What Makes a Good UX Design?

When creating a good UX design, several key principles should be considered. These principles include usability, functionality, visual design, and accessibility.

Usability is essential to ensure that important areas and features of a product are easy to locate and navigate. Users should be able to find what they need quickly and efficiently. Functionality focuses on making it easy for users to complete key tasks. A good UX design streamlines the user's workflow and eliminates unnecessary steps.

Visual design plays a crucial role in creating a compelling UX. High-definition images, clean and simple elements, and thoughtful color choices can enhance the overall user experience. Additionally, an inclusive design approach ensures that the product caters to a diverse range of users, considering factors such as disabilities and language preferences.

B2B SaaS UX Design Examples

Let's explore some outstanding B2B SaaS UX design examples that showcase how these principles are applied in real-world scenarios.

1. Userpilot  

(Uses progressive disclosure to avoid overwhelming users)

Progressive disclosure is a design pattern that presents information gradually over multiple screens. This approach prevents users from feeling overwhelmed by presenting them with bite-sized chunks of information. Userpilot, a user onboarding platform, effectively uses progressive disclosure to guide users through complex processes by breaking them down into manageable steps.

2. Trello

(Enhanced UX with placeholder text)

Placeholder text is an excellent tool for guiding users and providing context within an interface. Trello, a popular project management tool, uses placeholder text to highlight key actions, such as adding a card or creating a list. This approach eliminates confusion and empowers users to take action without hesitation.

3. Miro

(User onboarding process)

Miro, a collaborative online whiteboard platform, leverages banners as a form of user onboarding. These banners provide helpful tips and guidance to users without interrupting their workflow. By using contextual information, Miro ensures that the tips are relevant and personalized, enhancing the user's onboarding experience.

4. Asana

(Unicorn that celebrates your wins)

Gamification is a powerful technique to engage users and create a delightful experience. Asana, a project management tool, incorporates gamification by using a flying unicorn animation to celebrate users' task completions. This small touch of delight adds a sense of achievement and motivation, encouraging users to stay engaged with the product.

5. Zoom

(Simplified user interface)

In a world filled with distractions, a simplified user interface can greatly enhance the user experience. Zoom, a popular video conferencing platform, employs a clean and straightforward UI design that limits distractions and allows users to focus on the essential features. This simplicity makes it easy for users to find and use key functionalities without confusion.

6. Slack

(Empty states that prompt action)

Empty states occur when there is no content to display, such as when a user has no messages or files. Slack, a team collaboration tool, takes advantage of these empty states by providing informative tooltips that educate users about the platform's features. This approach minimizes cognitive load and helps users get the most out of Slack, even when there is no content to show.

7. Airtable

(Balanced usability)

Balanced usability involves designing a UX that meets both user needs and business goals. Airtable, a flexible database and project management tool, strikes a balance by using a simplified sign-up form. This form collects essential customer data without overwhelming users with an excessive number of questions. The result is a seamless onboarding experience that benefits both users and the business.

These B2B SaaS UX design examples demonstrate how thoughtful design choices can enhance the user experience in a business context. By focusing on usability, functionality, visual design, and accessibility, these companies have crafted exceptional products that provide value to their users.

B2C UX Design Examples

B2C companies also excel at creating exceptional UX designs that captivate and engage users. Let's explore some remarkable B2C UX design examples that showcase the power of user-centered design.

1. Grammarly

(demo document)

Grammarly, a popular writing assistant tool, utilizes a demo document as part of its product tour. This hands-on experience allows users to interact with the product and get a feel for its capabilities. By providing a guided demonstration, Grammarly helps users understand the value of its product and encourages them to become long-term users.

2. Nike

(checkout experience)

Nike, a leading sports apparel company, understands the importance of simplicity in the buying process. Its website design streamlines the user journey, reducing the number of steps required to make a purchase. By consolidating all the necessary elements on a single screen, Nike makes it easy for users to find and buy their desired products with minimal effort.

3. Airbnb

(instant Aha! moment)

Airbnb, a platform for booking accommodations, creates an instant Aha! moment for users by showing available places to rent right from the start. This immediate display of relevant options captivates users and allows them to quickly find their desired accommodations. By delivering value within seconds, Airbnb hooks users and keeps them engaged with the platform.

4. Netflix

(autoplay feature)

Netflix, the popular streaming service, utilizes an autoplay feature that automatically plays the next episode or movie without user intervention. This seamless transition encourages users to continue watching their favorite content, eliminating any friction that might arise from having to manually select the next piece of content. The autoplay feature keeps users immersed in the platform and provides a smooth and uninterrupted viewing experience.

5. Canva

(Contextual guidance)

Canva, a graphic design platform, leverages contextual guidance to showcase its various features. Tooltips and pop-ups provide users with relevant information and instructions based on their actions. This contextual guidance reduces confusion, enhances usability, and empowers users to make the most of Canva's design capabilities.

6. Asos

(Visually appealing UX)

Asos, an online fashion retailer, understands the power of a visually appealing UX design. The website features high-quality images, clean layouts, and a visually pleasing color palette. By crafting an aesthetically attractive design, Asos engages users and encourages them to spend more time exploring its products.

7. Fenty

(Beauty's accessible design)

Fenty Beauty, a cosmetics brand, embraces accessibility in its UX design. The website provides features such as currency conversion based on the user's location, color selection options for products, and a virtual try-on feature. By prioritizing accessibility, Fenty Beauty ensures that all users can easily navigate the website and have an inclusive shopping experience.

These B2C UX design examples highlight the importance of user-centric design in creating engaging and delightful experiences. Whether it's through interactive demos, streamlined buying processes, or accessible design features, these companies have successfully captured the attention and loyalty of their customers.

Mobile Apps UX Design Examples

Mobile apps offer unique opportunities for UX designers to create intuitive and seamless experiences. Let's explore some exceptional mobile apps UX design examples that demonstrate the power of mobile-first design.

1. Duolingo

(Simplified user flows)

Duolingo, a language-learning app, excels in creating simplified user flows. The app breaks down language lessons into bite-sized steps, guiding users through the learning process one concept at a time. By simplifying the user experience, Duolingo reduces cognitive load and ensures that users can focus on mastering new languages.

2. Calm

(cognitive load reduction)

Calm, a meditation and sleep app, understands the importance of reducing cognitive load to create a calming user experience. The app breaks down the sign-up flow into manageable sections, presenting users with small, digestible steps rather than overwhelming them with a lengthy form. This approach minimizes cognitive load and allows users to focus on the task at hand.

3. Spotify

(End-of-year wrapped stories)

Spotify, a music streaming platform, leverages user data to create personalized experiences. At the end of each year, Spotify generates "wrapped stories" that showcase users' listening habits and favorite songs. By tailoring content to each individual, Spotify creates a sense of personal connection and encourages users to share their stories with others.

4. Twitch

(Uninterrupted videos)

Twitch, a live streaming platform, understands that users may want to multitask while watching videos on their mobile devices. To accommodate this, Twitch allows users to detach videos from the main app, enabling them to continue watching while using other apps or browsing the web. This feature gives users greater control over their viewing experience and enhances flexibility.

5. Revolut

(customization options)

Revolut, a digital banking app, empowers users to customize their app interface according to their preferences. Users can choose different widgets to display on their home screen, allowing them to personalize their app layout and access the information that matters most to them. By providing customization options, Revolut enables users to tailor their app experience to their individual needs.

6. X (Formerly Twitter)

(Accessibility in product UX)

Twitter, a social media platform, prioritizes accessibility in its mobile app design. The app offers features such as color contrast options for users with color vision deficiencies. By considering the diverse needs of its users, X ensures that everyone can access and enjoy the platform.

7. Glovo

(great navigation)

Glovo, a food delivery app, excels in providing intuitive and user-friendly navigation. The app combines images and text to present options clearly, making it easy for users to browse and select from a wide range of available restaurants and menu items. The seamless navigation enhances the overall app experience and ensures that users can quickly find what they're looking for.

These mobile apps UX design examples demonstrate the power of mobile-first design in creating intuitive and engaging experiences. Whether it's simplifying user flows, reducing cognitive load, or offering customization options, these apps prioritize usability and deliver exceptional user experiences.


UI/UX design plays a crucial role in creating delightful and user-friendly experiences across a wide range of products and platforms. The examples we've explored in this article demonstrate the power of thoughtful design choices in enhancing usability, functionality, visual appeal, and accessibility. By drawing inspiration from these remarkable UI/UX design examples, you can elevate your own design projects and create experiences that captivate and engage users.

Remember, a good UX design is not just aesthetically pleasing—it's also user-centered and focused on creating seamless interactions. Whether you're designing for B2B SaaS tools, B2C websites, or mobile apps, the principles of usability, functionality, visual design, and accessibility should guide your design decisions.

As you embark on your own UI/UX design journey, let these examples inspire your creativity and push the boundaries of what's possible. By combining the best practices from these examples with your unique vision, you can create remarkable UI/UX designs that leave a lasting impact on your users.

Now it's time to take what you've learned and apply it to your own design projects. Embrace the principles of good UX design, experiment with new ideas, and strive to create experiences that delight and empower your users. Happy designing!

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